On Jan. 8, 2016, MassRoots (OTCQB: MSRT) will compete in the Extreme Tech Challenge’s semi-finals, presenting live, on stage, at the Consumer Electronics Show in Las Vegas.

The Extreme Tech Challenge is a startup competition where entrants vie for capital to accelerate their chances of success. More than 1,000 companies entered this year’s challenge, with MassRoots earning a spot as one of the top 10 semi-finalists and an opportunity to pitch to a panel of judges, with media and tech enthusiasts watching.

MassRoots is scheduled to present between 2:00 and 4:00 p.m. PST on Jan 8. The company’s pitch is expected to cover MassRoots’ role in legalization initiatives, recent generation of revenue and its potential uplisting to Nasdaq.

“Technology and big data have transformed countless industries and we believe the same will hold true for the cannabis sector. We are extremely grateful for the opportunity to share our vision for the cannabis industry at one of the largest gatherings of technology enthusiasts, investors, and media in the world,” said Isaac Dietrich, CEO of MassRoots.

If MassRoots makes it to the top three, the company will pitch to Sir Richard Branson on Necker Island in early February 2016.

Today’s press release was an expanded version of a previous press release issued on Nov. 30, 2015. And while MSRT saw more than double its average trading volume on its first day back after the long weekend, it closed at $1.09.